By Daniel Mourad Jensen, Master of Arts in Arabic – a sociological profile, The Copenhagen University, The Carsten Niebuhr Institute

Introduction
It is important to understand that new media and a newer version of new media have given many researchers and academics new areas to explore and study, and there are many pragmatic reasons for that. This article contains a greater understanding of the evolution of the media and the various types that can be find under the term “new new media”.

Evolution of media
New media is often referred to as “digital media”, meaning that all input data are transformed into numbers[1], which can be manipulated into complex mathematical formulas. The input data from “old” media, like a videotape, a book or a gramophone record, are converted into another physical form, a process called “analogue”. From “analogue” to “digital” the input process shifted from production in sciences like physics, chemistry and engineering to the area of symbolic mathematics[2]. In other words, the specific new medium, like an e-book, is without a physical form and is much easier to manipulate and produce.

Can new media be traced back in history? (more…)